In a society always looking for sensationalism, always hungry for new things, the Wrangler spring / summer 2011 campaign playing the card of wonder. A violent surprise that sends the world into pieces, with chips that explode in flight, sweeping everything and everyone. Dedicated to their tricks and stunts to the extent possible, the new campaign for Wrangler, however, leaves us to wonder whether it is sometimes advisable to take a small step back. Especially since the strength of jeans – I’m sure – would not suffer.
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